
The world is officially on a first-name basis with greatness. Nike has just confirmed what fans have been whispering about: LISA (Lalisa Manoban) is officially joining the Nike family. In a move that sent shockwaves through the fashion and music industries, the brand welcomed her with a powerful statement: “Not many get on a first-name basis with the world. Welcome to Nike, LISA.”
This partnership is more than just a brand deal; it’s a cultural earthquake. By bringing the LLOUD CEO and BLACKPINK star into the “Swoosh” fold, Nike is cementing its dominance at the intersection of high fashion, street style, and global pop culture.
For LISA, this isn’t just about representing a logo—it’s a homecoming. She recently opened up about her deep-rooted connection to the brand, proving she was a “Nike girl” long before the world tours and billion-stream hits.

“During my trainee days before debuting with BLACKPINK, and even before that, I would only wear clothes that were suitable for dancing—tracksuits, oversized T-shirts, and sneakers,” LISA shared.
She even reminisced about the grind of her early years, recalling the hustle to buy her first “grail” pair.
“I remember saving up my pocket money to buy Nike Dunk Highs for practice. I was so young back then, so that moment and those shoes will forever be one of my clearest Nike memories.”
By appointing LISA as a Global Ambassador, Nike is doubling down on a representative who truly defines the modern era. Her influence transcends borders, making her the ultimate bridge between the stage and the street.
Stay tuned, because if LISA’s history is any indication, this collaboration is about to break the internet—and the shelves.